The 7 Best Protein Products In New Zealand

Best Protein Products New Zealand


Training for a body-building contest or just want to retain your muscle as you lose weight? If so, your timing is right, as we’re bringing you the best protein products in New Zealand!

Protein products come in two kinds: powder and bar. The former can be mixed in a bowl of cereal, shake, or yoghurt while you can grab and consume the latter if you’re short on time.

Before we proceed, though, we’ll talk a little bit about whey and its benefits for those who are relatively new to this. Next, we’ll differentiate the types of protein powder to help you pick from the products we have listed here.

Feel free to jump straight into the list of the best protein products in New Zealand if you don’t need those guides, though. In any case, let’s get started!


Whey and Its Benefits


Whey protein is a side product that comes from making cheese. It is in liquid form at first, then made into powder, and then mixed with sweeteners.

It’s a very high source of protein because it has 9 amino acids. That makes it an excellent way to lose weight without reducing the size of your muscles.

Whey also helps you build muscle faster. In addition, it helps you recover faster from an intense workout.

Medical journals have even seen that whey protein has benefits for weight loss, asthma, hypertension, cholesterol, and even cancer, though we still need more evidence and research in this area.


Types of Whey Protein


There are three types of whey protein that are present in protein powder products. Let’s define them one by one.


1. Whey Protein Concentrate 

As the name suggests, concentrates can differ from 30-90% depending on the product. Whey protein concentrate is a good source of protein and is low in carbs and fats. 

2. Whey Protein Isolate 

Here, nutrients such as carbs, fats, and vitamins are processed out for only the protein to remain. Hence, it is easier to digest when building muscles or losing weight. 

3. Whey Protein Hydrolysate 

It’s also called ‘pre-digested’ for the reason that it has gone through the process of hydrolysis. Every time we digest protein, it has to undergo hydrolysis to break down into smaller parts.

This protein has already undergone that process, as noted above. That means that when it’s consumed as a beverage, the protein is absorbed in your body faster than the other two types.



Best Protein Products in New Zealand


Now that you have an idea of whey’s benefits, and its main types, let’s start our roundup for the best protein products in New Zealand!

We have products here that are not only whey protein powders but also protein bars. These products will help you achieve the perfect physique you’ve been dreaming of.

1. Cellucor Cor-Performance Whey Protein Isolate


All-rounder Whey Protein Product


Price: NZ$108.90

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Cellucor Cor-Performance Whey Isolate supplements your protein needs for a muscular and fit body. It packs 24g of protein per serving that’s coated in sweet, irresistible flavours and it’s even gluten-free.

It is easily digestible too with less calories, sugars, and fats to keep your weight under control while preserving lean muscle mass. It gets even better if you mix it in your various meals or drinks during the week.

Flavours you can choose include molten chocolate, whipped vanilla, and peanut butter marshmallow. Aside from this, it comes free with a Cellucor Shaker from the link provided! 


  • 24g of protein in a single serving
  • Sweet irresistible flavours
  • Easy to digest because of the isolate property
  • Gluten-free
  • Free Cellucor shaker

Customer Reviews

Taking an overall review score of 4.4 out of 5 for the molten chocolate flavour, many customers like this product because of its good taste, also noting that you can combine it with grains. 

Amazon reviewer, J.A. stated: 

“Things I like about this and the reason I’ll keep using Cellucor Whey:

1) Tastes really good with cold water. I’ll pour in 3 scoops (36 g protein) into a blender bottle, take it with me to the gym, and fill it up with water immediately after working out (instead of waiting to get home).

2) Each scoop size is 1/2 the recommended portion, so two scoops will get you the 24g protein serving size. I actually like that the scoop sizes are smaller so that I take 1.5 servings (36 g protein), and I don’t have to bust out the food scale to do so.

3) I really like the ingredients, and am seeing good gains.

4) I’ve used this protein with overnight oats – it mixes well and tastes really really good. 

Remember, make sure you’re eating enough to see gains! This won’t be the be all end all solution to getting big, but a good part of getting the necessary protein you need daily.” 

Complaints were minor, pertaining to smaller scoops but higher price. In addition, Zakary Wymer wrote: 

“I don’t understand. If you follow the instructions you have too little liquid. If you put 16oz which is usually what I do it doesn’t mix correctly and clumps together forming little protein powder balls. If you mix it with water it’s horrendous and if you make it too hot with something to try and get it to dissolve or mix together it foams up and cooks like a brownie so if I could get some help or something. I might be doin it wrong but until then I’m giving it this rating.”


2. Optimum Nutrition Gold Standard Whey Protein Isolate


Best Whey Protein Isolate


Price: NZ$98.90

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Optimum Nutrition is a well-known brand offering whey protein products. It uses WPI blended with concentrates, which makes it a protein go-to for athletes and non-athletes alike.

You’ll never tire of the taste as it has multiple flavours, including Rocky Road, Salted Caramel, Mocha Cappuccino, Banana Cream, Vanilla Ice Cream, and lots more.

It lets you have 24g of protein from a single serving with minimum fat and calories. That makes it easy to bring your protein shake to the gym so that your recovery will be faster after training.

When not training, you can make your own recipes too, and add a scoop of Gold Standard whey protein and stay on track with your fitness goals.


  • WPI as first ingredient
  • Brings 24g of protein in 31g scoop
  • Tasty, delicious flavours
  • Low in calories, carbs, and fats
  • Easy to incorporate in your diet

Customer Reviews

Whitney Wiser, an athlete herself, recommends this product. She writes:

 “This product is #1 in the industry for a reason! With all the different flavor options, you will never get bored with protein shakes. The powder mixes well and is great for pre-workout, post-workout,  or any time of day that you need to get some extra protein in.” 

Michelle C, a reviewer from opines:

“Taste great no chalky cardboard taste. Mixes well alone with fruit or mixing the different flavors together of shakes is great too. I’ve tried many protein shakes over 12yrs and I find this one to be most cost effective & my favorite.”


3. Dymatize Nutrition ISO 100 Whey Protein Hydrolysate


Best Whey for Recovery After Workouts

Price: NZ$149.90

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If you like more effective, quicker synthesis of protein, then you should try Dymatize ISO 100. This whey isolate is broken down during processing, which makes your body absorb and utilise the nutrients in it much faster.

A serving would get you 25g of protein, 5.5g of complete amino acids, with 2.7g of Leucine. You can be sure then that you’re getting the energy that you need for your training and recovery afterwards.

Since the dross is taken out, you have no lactose and gluten. That makes this a healthier option even for lactose- and gluten-intolerants.

As a result, you have the purest, most complete protein with ISO 100.

It also comes in a host of satisfying flavours like gourmet vanilla, birthday cake, fudge brownie, strawberry, chocolate peanut butter, etc.


  • Hydrolysed whey for faster digestion and absorption
  • Zero gluten, lactose, and fats
  • Various flavours are available


4. Optimum Nutrition Platinum Hydrowhey


Best for Healthy and Instantised Whey Protein


Price: NZ$114

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 We like maximum results when we workout and diet. And what better way to get those than by shaking the sweetness of a Hydrowhey in your drink?

Protein here is refined to its purest form by the process of hydrolysis. It’s also formulated with 30g of protein per serving, no sugar, no cholesterol, and only 1g of fat.

Total calories are slightly higher than the previous products, though. That’s owing to the higher serving size of 39g as opposed to 31g or 33g.

Not to mention that this product is instantised. That means you only need the whey and spoon and it mixes perfectly with anything, ready to be consumed at any place, any time.


  • 30g of protein per 39g serving
  • Purest protein with BCAAs
  • Zero sugar and cholesterol
  • Instantised for easy formulation
  • Mix in your cereal, oatmeal, milk, fruit shakes

Customer Reviews

Reviewers mentioned that they liked the chocolate and strawberry flavours of Hydrowhey. Here’s a review from a user named Alexandra:

“Great in fruit smoothies for breakfast or snack. Strawberry is by far the best flavor. Cookies and cream not bad either. Not too sweet, light weight. Digests much better than other protein powders I’ve had. Great for morning, afternoon or before training with creatine and at night Optimum nutrition casein.” 


5. Horley’s Carb less Crunch Bars


Best Delightful Taste for Protein Bars



Price: NZ$43

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Who says the best protein products in New Zealand have to be powders? This one is a bar instead, which may suit you if you prefer to chew on your proteins.

You can take a few bars with you while travelling or cross-training. Horley’s Carb Less Crunch will curb your hunger, refuel your energy, and help your muscles recover post-training.

Feel your mouth water as you bite into the crunchy soft peanut and soy crisp coated delight. Try it with Peppermint Rough, Chocolate Peanut, Rocky Road and Caramel Deluxe.

One bar provides you 16g of protein and 7g of carbohydrates. But before you decide to have it as a snack, note that the ingredients contain milk, soy, and peanuts that can affect those with allergies.

Note that when you buy this, you get a box containing 12 x 50g bar.


  • Less carbs with 7g
  • Offers 16g of protein
  • Delicious healthy flavours

Customer Reviews 

Carb Less bars received praise for their balanced taste and soft crunchy texture. Here’s the comment by Toni:

“I have tried the Rocky road flavour which has a nice crunch + a soft chewy texture unlike many other protein bars which are so hard they feel like jaw breakers. The flavour is delicious!” 

Another customer is overjoyed by how tasty the bar is and for the store service:

“These are my favourite protein bars at this stage. Quest are great, because they’re clean, but these ones are actually a joy to eat. All four flavours are delicious. They taste like rice bubble bars with chocolate – not like a protein-packed snack with relatively low carbs.

 Thank you also to the NZ Muscle team who sent me my bars the day after I ordered (fast shipping!) along with a FREE NZ Muscle shaker, a hand-written thank-you note, and a couple of samples. Now that’s what I call service! Just brilliant.” 


6. Quest Nutrition Protein Bars


Best for Hi-Protein Snacking

Price: NZ$44

Purchase It Here

The biggest challenge of making a protein bar is being high in protein yet remaining delicious! And we think the Quest Bar pulls it off perfectly.

So it’s high in protein with 20g, has a few carbs at 2-7g, and 17g of fibre, nixing the sugar. The high fibre lets you feel satisfied, which can help prevent you from looking for junk food.

You have a dozen flavours to indulge in that won’t compromise your health. It’s one of the rarest things in the world — a treat as healthy as it’s delicious!

A box gets you 12 x 60g bars you can slip into your bag or place in your pocket as you stroll around the city.


  • Healthy and incredibly delicious
  • Hi-protein at 20g
  • High in dietary fibre that aids digestion
  • Dozens of flavours to choose from 

Customer Reviews

The flavours of this energy bar get a lot of attention from customers. They like the flavours and the high protein and fibre, claiming these are what make Quest Bars some of the best protein products in New Zealand.

Harriet comments about the taste in her review:

“Very impressed with the oatmeal chocolate chip flavour. The combination of cinnamon, oats and texture reminds me of gingerbread. Absolutely delicious!” 

And Tay writes a comment about them too: 

“Birthday cake flavour is HANDS DOWN the best flavour of quest bar. The outer hard icing-like coating around the bar makes it stand out from the rest in the best way possible! You’d be a fool not to try it!”


7. Nothing Naughty Protein Bars


Best Protein Bar for Those on a Diet


Price: NZ$29

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This is a healthy snack that’s perfect for those weight-conscious individuals and athletes alike.

These all have a chocolate coating that complements the flavour and texture. And there are 7 flavours to choose from, such as vanilla bean, pineapple, espresso, caramel, fudge, raspberry, and mint.

Nothing Naughty bars are also gluten-free, with 16g of protein for 155 calories per serving. The primary ingredient is whey protein concentrate, by the way.

So, if you’re fatigued through the afternoon or working out in the night and need that extra burst of energy, take a bite of Nothing Naughty protein bars.


  • Provides 16g of protein
  • 155 calories per 40g bar
  • Many sweet and beloved flavours
  • Great for snacks or for pick-me-ups

Customer Reviews 

There’s a lot of positive feedback praising this bar’s flavour and taste. One customer noted it is tasty, chewy, and a great snack to have before running or workout.

In addition, Rachel shares:

“Only tried a couple of flavours out of the mixed box so far and they taste great and have a slightly more solid filling than the bars I normally get, which I love. Favourite flavour so far is the pineapple, it tastes exactly like pineapple lumps ?? a great, easy and filling snack for on the go. 10/10 would recommend.” 

And also, Hannah Catlow explained:

“I have purchased these bars a few time and i have to say, they are the best ones i have tried so far. I HATE grainy, super sweet artificial protein its disgusting, but these bars dont have that awful flavour or bad aftertaste. they are a great snack, have great texture and flavour and i will continue to purchase them for that reason.” 

And that’s it for your best protein products in New Zealand. As you’ve seen, they also received great customer reception for their taste and results.

Any questions about protein bars or whey products? Throw them our way! And if you have other product suggestions, please do let us know!

Furthermore, If you like working out, you may want to check out our list of the best treadmills in New Zealand. You may want to get one so you can keep up your workout even when circumstances make it difficult to leave your home.


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